The 8 Ps and 4 Ss

The 8 Ps (used in service industry)

* Product=Service
* Price
* Place
* Promotion
* People
* Process
* Physical Evidence
* Productivity & Quality

[edit] The 4 Ss (used in service industry)

* Surroundings
* Suppliers
* Systems
* Skills

More Ms

* Mother Nature (Environment)
* Measurement (Inspection)
* Maintenance
* Money Power
* Management

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